{"product_id":"wella-system-professional-purify-lotion-125ml","title":"Wella System Professional Purify Lotion 125ml","description":"\u003cp\u003e\u003cstrong\u003eWella System Professional Purify Lotion 125ml\u003c\/strong\u003e is a targeted leave-in scalp treatment designed to eliminate dandruff and restore comfort. Formulated with dermatologist-tested ingredients including Witch Hazel and Niacinamide, it provides 24-hour protection against dandruff while soothing irritation and reducing scalp inflammation.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eKey benefits\u003c\/strong\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003e24-hour protection against dandruff recurrence\u003c\/li\u003e \u003cli\u003eTargets and reduces microorganisms that cause dandruff\u003c\/li\u003e \u003cli\u003eSoothes scalp irritation and discomfort\u003c\/li\u003e \u003cli\u003eFormulated with Witch Hazel to calm inflammation\u003c\/li\u003e \u003cli\u003eNiacinamide delivers anti-inflammatory and soothing properties\u003c\/li\u003e \u003cli\u003eMild, pH-neutral formulation suitable for sensitive skin\u003c\/li\u003e \u003cli\u003eDermatologist-developed and tested for scalp safety\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eApply directly to the scalp after shampooing.\u003c\/li\u003e \u003cli\u003eMassage gently into the skin for even distribution.\u003c\/li\u003e \u003cli\u003eDo not rinse – leave in to allow active ingredients to work.\u003c\/li\u003e \u003cli\u003eUse regularly for best results and long-lasting dandruff protection.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eDoes this lotion treat dandruff long term?\u003c\/strong\u003e Yes – it provides 24-hour protection while helping to rebalance the scalp for ongoing results with regular use.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eIs it suitable for sensitive skin?\u003c\/strong\u003e Yes – the pH-neutral, dermatologist-tested formula is safe for sensitive scalps.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eWill it leave my hair greasy?\u003c\/strong\u003e No – the lightweight leave-in formula absorbs easily without residue.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eCan I use it daily?\u003c\/strong\u003e Yes – it’s gentle enough for daily application as part of your scalp care routine.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":52185019089125,"sku":"uwi1787953051888","price":25.04,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/4561\/8405\/files\/wella-system-professional-purify-lotion-125ml_1.jpg?v=1787953056","url":"https:\/\/perovia.shop\/products\/wella-system-professional-purify-lotion-125ml","provider":"My Store","version":"1.0","type":"link"}